Programme

Day 0, Tuesday, May 25, 2004
Pre-conference

16.00-18.30	Registration of Participants
19.00	Welcome Reception

Day 1, Wednesday, May 26, 2004
Globalisation and New Markets

Borders are disappearing. Europe as a whole will soon be (re)united: Turkey hopes to join the European Union in a few years. And the Internet is making the global village a reality. So why limit yourself to one country, your own? Obstacles are fading: now is the time to explore new markets, export your courses, and build partnerships with colleagues in other countries. Day 1 will show you how.

09.00-10.30	Registration of Participants
11.00-11.15	Opening ceremony
11.15-12.00	Keynote Address Johan van Rens: Distance Learning - Developments in Europe
12.00-12.30	Dr. Erika Teoman-Brenner: First Steps to Export
12.30-14.00	Lunch
14.00-15.00	Take your business abroad - expand your market. Success stories.       Sükrü Meriç: FONO's activities in Germany and Azerbaijan       Rik van Duifhuizen: China is Different
15.00-15.45	The Challenge of New Markets       Dr. Andras Szücs: Stormy waters and fair winds. Navigating distance and e-Learning markets in Hungary and the enlarged European Union       Li Shuzhen: The current situation of Open Education in China
15.45-16.15	Coffee Break
16.15-16.45	Dr. Aydin Ziya ÖZGÜR: Distance Education Applications at Anadolu University
16.45-17.45	Group Sessions - Going abroad: plans, questions, risks and expectations; models for collaboration with local partners; coping with cultural differences.

Day 2, Thursday, May 27, 2004
Blended Learning

E-Learning and blended Learning have transformed the distance learning landscape. And will continue to do so. Using them, innovative providers have found new solutions to old issues: issues like integrated learning design, student services and return on investment. Day 2 will show you how low-cost technologies can increase your efficiency, reduce investment risks, and improve profit ratios.

09.00-10.00	John Trasler: Blended Learning
10:00-10.30	Mike Gordon: Learning Materials: How to profit from the production of high quality materials and objects, for any medium, platform or language
11.30-11.00	Parallel Sessions:       Dr. Mehmet KESIM: High Tech in Distance Education       Dr. Mehmet Emin MUTLU: E-Learning Applications in Open Education
11.00-11.30	Coffee Break
11.30-12.30	Discussion Groups
12.30-14.15	Lunch
14:15-14.45	Blended Learning - consequences for services Parallel Sessions       Dr. Aydin Ziya Özgür and Berrin Özkanal: Special Applications and Environments in Distance Education       Dr. Gülsün KURUBACAK: Creating Virtual Learning Milieus in Distance Education
14.45-15.30	Joop van Schie: Our client wants coffee, but there are so many ways to serve IT! New low-cost technologies, effective tools and state-of-the-art software.
15.30-16.00	Coffee break
16.00-18.00	AGM
19:30	Coach departs for Social Evening

Day 3, Friday, May 28, 2004
The Student, Your Best Friend - How to catch them and keep them

Grey is all theory, green grows the golden tree of life. What matters in the end are student numbers, and student loyalty. Can they find your website? Or are you down at number 273 on the list of search results? How do you keep in touch with your ex-students? How do you get them to come back for more? On Day 3, speakers who have proved they can do it will show you how.

Why register?

You want to be realistic about foreign markets, about the risks and opportunities they offer. This Conference will show you how. It will tell you what you need to know, and what you need to find out, to export your courses successfully. It will show you what Blended Learning can do for you and your institute. And you will go home with new insights into recruiting and keeping students in your home market. So don't miss it - register now!